AYR

AYR’s campaign came to life at MICA through a minimalist lens, using white walls and styled props to create a calm, intentional environment. The understated setting allowed the collection to shine while demonstrating how adaptable a clean studio space can be for fashion storytelling.

Photographer: Geordie Wood
Grooming: Sandy Ganzer
Lighting: Jorge Solorzano
Set Design: Chloe Daley

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